UX Stage 3: Design concept


At this stage the designs should be basic, and more of a way to gauge an understanding of the product, the user journeys and the features of the product with the client/stakeholder. At a basic level, often working with the client and users to establish structure, navigation, content, features and interactions


  • Sketching of interface, system functionality and user journeys
  • Information architecture
  • Paper prototypes
  • User interaction statesĀ and feedback prototypes
  • Axure or JustinMind low fidelity wireframes, prototypes, user journeys
  • Axure interactive wireframes
  • Axure, JustinMind or InVision hi-fidelity UI and user interaction screens
  • Adobe Illustrator/Photoshop/InDesign/Fireworks hi-fidelity UI mock-ups
User interaction sketches
User journey/interaction sketches help the client/stakeholder see your thoughts on possible design or development changes/improvements to their product before any time is spent on hi-fidelity mock-ups, branding or development. This helps me as a designer to also visualise what it is we are creating and how this will help the user to achieve the task they have set out to do, in turn helping the client/stakeholder to create something of value.
Axure interactive prottype
Prototyping with Axure allows me to share wireframes and low-fidelity mock-ups with the client/stakeholder so they are able to interact with the mock-ups. The pages link as they would with digital products and they are also able to give feedback notes to the mock-ups that are shared with the team. I also find this is a very effective way of communicating ideas/working with developers.